To date, LinkedIn boasts 400 million users! A small minority is doing phenomenally. Social media marketing is the best thing that’s ever happened to them. But, let’s face it, most are standing still, watching the traffic go by. They’re unsure how to proceed and a little worried about making a mistake. They’re trying to […]
Lawyers, stop wasting time on social media marketing
I fielded some tough questions about how lawyers can stop wasting time on social media marketing in this video interview with Catherine Moffitt of Cosgrove Associates (a consulting firm focused on law firm profitability and interim office management)! A summary follows. QUESTION #1: Why should lawyers care about social media marketing? It’s a good question. I […]