Sandra Bekhor speaks, teaches and writes about strategic practice development across all professional sectors. The following is a chronological listing of published articles:
Are You Avoiding Succession Planning?
SlawTips, May 11th, 2017
Can Lawyers Benefit From Business Coaching?
SlawTips, April 27th, 2017
Strategy the key to getting things done on a firm retreat
CBA PracticeLink, April 20, 2017
Talking to Lawyers About Words
SlawTips, March 16th, 2017
Make Your Next Law Firm Retreat Count!
SlawTips, January 12th, 2017
Is Your Website in Need of a Makeover?
SlawTips, November 24th, 2016
Marketing playing vital role in a growing online world
The Lawyers Weekly, November 11, 2016 issue
Build the Team!
SlawTips, September 15th, 2016
From Wallflower to Active Participant on Social Media – for Lawyers
SlawTips, August 25th, 2016
How to Ask for Referrals for Lawyers
SlawTips, June 16th, 2016 (Part 1) & June 28th, 2016 (Part 2)
Proper delegation builds partnerships – practice management tips
The Bottom Line, Education for Accountants, Mid-May 2016
Breathe life into your marketing with video
SlawTips, April 21st, 2016
Delegate to break through that glass ceiling
SlawTips, March 17, 2016
Should you bother with social media marketing?
SlawTips, March 3, 2016
Sponsorships more than just ‘slapping on a logo’
The Lawyers Weekly, March 4, 2016 issue
The untapped marketing goldmine for architects: Video
The Business of Architecture show, Tuesday, December 8, 2015
Hire the right fit the first time
The Lawyers Weekly, November 13, 2015 issue
How To Turn Strangers Into Clients [Video interview]
The Business of Architecture show, September, 2015
How to Turn Competition into Referrals [Video interview]
The Business of Architecture show, September, 2015
Strengthening Your Clinical Team
The Pulse – Ontario Association of Naturopathic Doctors, Summer 2015, Issue 78
Mindfulness for Lawyers Goes Mainstream
SlawTips, Friday, June 19th, 2015
Collaborative value of a marketing consultant
The Bottom Line, Government / Compliance, March 2015
In search of the ideal client
The Lawyers Weekly – April 10, 2015 Issue
Setting the stage for a business retreat
The Bottom Line, Government Compliance – March, 2015 Issue
5 tips on marketing for law firms [Video interview]
SlawTips – February 19, 2015 Issue
Lack of focus, message can kill plan
The Bottom Line – Mid-September, 2014 Issue
Go for your goals
The Pulse – Ontario Association of Naturopathic Doctors, Fall 2014, Issue 75
Craft the right message to stand out from the crowd
The Lawyers Weekly – July 11, 2014 Issue
Getting creative with gift-giving
The Lawyers Weekly – June 27, 2014 Issue
Going bigger might not always be better – Expanding your law firm requires careful analysis
The Lawyers Weekly – June 6, 2014 Issue
Maximizing the value of referrals
The Lawyers Weekly – May 23, 2014 Issue
A firm handshake for unsure times: Trust is no longer assumed — lawyers need to earn it
The Lawyers Weekly – May 30, 2014 Issue
Should you market yourself or your medical clinic?
The Pulse – Ontario Association of Naturopathic Doctors, Spring 2014, Issue 73
Being prepared to put out fires
The Bottom Line, Forensic Accounting / Fraud – Spring, 2014 Issue
Get strategic or risk getting lost
The Bottom Line – Mid-September, 2013 Issue
Should Law Firms Open a Satellite Office?
The Lawyers Weekly – September 4, 2013 Issue
Find the path to your firm’s success
The Lawyers Weekly – June 14, 2013 Issue
Co-ordinate efforts to create strong identity
The Lawyers Weekly – April 12, 2013 Issue
Say it Loud, An Accountant and Proud
The Bottom Line – Mid-September, 2012 Issue
Maximize Marketing in an Increasingly Complex, Digital World
Canadian Vet – January 2012
Clients Don’t Care for Sea of Sameness – For Lawyers
The Lawyers Weekly – January 20, 2012 Issue
Clients Don’t Care for Sea of Sameness – For Accountants
The Bottom Line – Mid-September, 2011 Issue
Becoming a Meaningful Brand – For Vets
Canadian Vet – May / June 2011
Growing your client base with drip marketing
Investment Executive – August 11, 2011
How to find your niche market
Investment Executive – August 3, 2011
Revisiting your marketing plan
Investment Executive – June 29, 2011
Creating your marketing budget
Investment Executive – June 28, 2011
Create a newsletter that gets read – Avoid dense economic data and include a call to action
Investment Executive – May 18, 2011
Create your own newsletter – Build visibility and credibility among clients and prospects
Investment Executive – May 17, 2011
Get more from LinkedIn
Investment Executive – April 19, 2011
Choosing an Advisor Based on Their Marketing
Susan Mallin – Investment Advisor Blog – March 1, 2011
Building a Stable and Sustainable Healthcare Practice
Galen’s Watch, Complete. Relevant. CAM Knowledge. – Blog – February 2, 2011
In Unstable Times, Display Your Stability
The Bottom Line – Mid-September, 2010 Issue
Before you hit “send”: These simple tips can prevent email blunders
Investment Executive – August 27, 2010
Taking your client to lunch: Try these tips for a successful restaurant meeting
Investment Executive – August 25, 2010
How to create an effective advertising campaign
Investment Executive – August 19, 2010
A solid networking strategy must focus on creating connections
Investment Executive – August 12, 2010
How to develop good job descriptions
Investment Executive – August 6, 2010
Bekhor helps chiropodist put best foot forward
Design Edge Canada – April 23, 2010
Strategic Social Media Marketing for Veterinary Practices
Canadian Vet – September / October, 2009
Create Winning Formula for New Economy
The Bottom Line – Mid-September, 2009 Issue
Winning in the recession – a primer for Canadian professional practices
Canadian Vet – July / August, 2009
Finding ways to weather the recession storm (Jerome Watt interviews Sandra Bekhor)
Toronto Business Times – January 2, 2009
Expert Advice – A look at the consulting industry (Denise Law interviews Sandra Bekhor)
Commerce Times – November 25, 2008
Car Pool – Car sharing programs Zipcar, AutoShare and CityFlitz are going hood-to-hood to nab urbanites (Kristin Laird interviews Sandra Bekhor)
Marketing Magazine – September 29, 2008
Image a Cornerstone of Success
The Bottom Line – Mid-September, 2008 Issue
Health Care Brands That Work
North York General Hospital Foundation Website – September 2008
Business Planning Tools – An OAND guide to developing business plans for Naturopathic Practices
Ontario Association of Naturopathic Doctors, Business Planning Module – May 2008
Marketing Tools – An OAND guide to developing marketing plans for Naturopathic Practices
Ontario Association of Naturopathic Doctors, Marketing Module – March 2008
Concentrate on Low-Hanging Fruit
The Bottom Line – Mid-October, 2007 Issue
Brand Images and Communication Strategies for Architects
Ontario Association of Architects, Distance Education Workbook – December 2006 (Accredited Program)
