But that wasn’t enough for Ian. He handled our call like a networking warrior! While on the phone, he scrolled through my LinkedIn profile with total ease. In doing so, he demonstrated interest in my history and created common ground between us – from the cities I’ve lived in to the various twists and turns in my career.
Lawyers and other professionals have come to accept LinkedIn as a place to post a professional profile and company page, to share the odd article and connect with people in their network.
But how many are actually using it – in real time – to create common ground? Give it a try the next time you’re speaking with someone for the first time and see how much more easily the conversation flows!