If you are embarking on a marketing project, at some point, you will need to review design concepts for a logo, website or brochure. Most professionals in the building, healthcare and accounting sectors will find this experience to be a stretch from their formal training. It will probably take you out of your comfort zone. […]
Developing a Targeted Marketing Message
International business speaker, Thomas Murrell shares insight on how to create a targeted marketing message. Developing a targeted marketing message is one of the key foundations of an effective marketing strategy, large or small. Even if you are planning to limit your marketing efforts to a single brochure or a small website, this step remains […]
