A New Way to Look at Law Firm Marketing Plans, was published by SlawTips. Below is a short excerpt: You’ve been hemming and hawing about whether or not it would be worthwhile to develop a marketing plan for your firm. Meanwhile, there’s been no change to the status quo, even though you’re not actually satisfied […]
Lawyers, Don’t Miss This Step in Your Marketing Plan
Lawyers, Don’t Miss This Step in Your Marketing Plan, was published by SlawTips. Below is a short excerpt: How is marketing a law firm different from marketing a packaged goods business? Instead of creating desire for a product, you are creating connection with people. So, it stands to reason that the basic structure of a […]
