Update: Practice Development Digest has been reformatted for easy online reading. Edition 4 is here. Welcome to our fourth edition of Practice Development Digest –Updates From the Professional Press. This digest showcases leading-edge marketing, branding and strategic planning articles from prominent professional publications and journals in all sectors. It enables architects, engineers, accountants, landscape architects, […]
The One Skill All Great Sales People Share
Professionals are not trained to be sales people. Nonetheless architects, engineers, lawyers, financial advisors and accountants find themselves assuming this role. There are many ways to deal with this challenge. You could establish a sales process, read sales books, undergo sales training, hire a business consultant and more. However, the one thing you […]
