Marketing and Management for Canadian Professional Practices

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  • Architects
    • Practice Development Coach for Architects
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    • Marketing for Architects Course by RAIC
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    • Practice Development Coach for Consultants
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You are here: Home / Marketing and Management for Professional Services Firms / Speaking Engagements

Speaking Engagements

Sandra Bekhor speaks, teaches and writes about strategic practice development across all professional sectors. The following is an alphabetical listing of current and recent engagements, organized by professional association:

Alberta Association of Architects (AAA)
  • Integrating Marketing for Impact in a Digital Age, Professional Development Day, October 2013
Association of Perinatal Naturopathic Doctors (APND)
  • Turning strangers into clients, Webinar, October 2015
Canadian Bar Association (CBA) / Ontario Bar Association (OBA)
  • Mindset Mastery: How Not to Get in Your Own Way, Ontario Legal Conference, September 21-22, 2024
  • Successful Strategies to Build Your Profile and Network, Ontario Legal Conference, October 14-15, 2023
  • Implementing Innovation – the Challenges of Change Management, Ontario Legal Conference, October 14-15, 2023
  • Enhance Your Social Media Profile and How to Do It Ethically, December 6, 2021
  • Marketing legal services, TECHxpo 2021, August 10, 2021
  • Take Your Practice Where You Want To Go, Enterprising Lawyer Series, April 5th, 2018
  • Planning a law firm retreat, Managing Partner Roundtable, January 2017

 

Certified General Accountants of Ontario (CGA)

  • Social Media for Professionals, CGA Ontario Annual Conference, November 2012

 

IIDEX Canada

  • The Power of Image, IIDEX /NEOCON Canada Conference Seminar, September 2012
  • Effective Integrated Marketing Strategies in the Digital Age, IIDEX /NEOCON Canada Conference Seminar, September 2011

Interior Designers of Canada (IDC)

  • Turning strangers into clients: A social media roadmap for interior designers and architects, Webinar, November 2014
  • Effective Marketing Strategies for Interior Designers, Webinar, June 2011
  • Strategic Internet Marketing for Interior Designers, Webinar, March 2011

 

Lawline

  • Twitter’s Rippling Effect: Manage the Impact on Your Law Firm’s Social Media Presence, 14th Solo & Small Firm Conference, June 2019

 

Law Society of Ontario (LSO)

  • Marketing Plan Strategies to Make Your Law Firm Stand Out, May 8, 2023

 

Ontario Association of Architects (OAA)
  • Video: The 1.8 Million Word Promotion, OAA Conference, May 2016Turning strangers into clients: A social media roadmap for interior designers and architects, OAA Conference, May 2015
  • Integrating Marketing for Impact in a Digital Age, OAA Conference, May 2012
  • Brand Images and Communication Strategies (program and distance education manual), IIDEX Conference, September 2007 & OAA Annual Conference, May 2007
  • Effective Internet Strategies, OAA Annual Conference, May 2007 & OAA Continuing Education Program May 2007
Ontario Association of Naturopathic Doctors (OAND)
  • Networking with Healthcare Professionals – online and off, whether you’re introverted or extroverted, Webinar, May 2013
  • Business Planning Tools: Guide to business plans for health care practices (continuing education program and e-learning module), OAND Business Excellence Initiative, October 2010, October 2009, September 2008 & OAND Continuing Education Program, April 2008
  • Marketing Tools: What really works for health care (continuing education program and e-learning module), OAND Business Excellence Initiative, October 2009, March 2008, November 2007, Business and Strategic Planning, OAND of Practice Symposium, November 2006

 

Ontario Society of Chiropodists (OSC)

  • Practice Management, OSC Annual Conference, May 2006

 

Peel Law Association (PLA)

  • Navigating the Marketing Minefield, 2023

 

Royal Architectural Institute of Canada (RAIC)

  • The Power of Image, Festival of Architecture Halifax, June 2013

 

Toronto Lawyers Association (TLA)

  • What They Didn’t Teach You In Law School: Marketing, Management, and Mentorship, Thursday tips with LAWPRO & TLA, 2024
  • An Introduction to Mindset Mastery for Lawyers, 2024
  • Embracing LinkedIn – Make your profile work for you, 2021
  • Lead from Where You Are, 2021
  • The Cost of Not Listening and How to Overcome It, An initiative of ‘Keeping it Social: Practice development for lawyers Toronto’, November 2021
  • Pivoting During A Pandemic, An initiative of ‘Keeping it Social: Practice development for lawyers Toronto’, October 2020
  • Marketing tips for solos and smalls, An initiative of ‘Keeping it Social: Practice development for lawyers Toronto’, May 2020
  • Leveraging LinkedIn for Lawyers, An initiative of ‘Keeping it Social: Practice development for lawyers Toronto’, February 2020
  • Marketing plan strategies to make your law firm stand out, An initiative of ‘Keeping it Social: Practice development for lawyers Toronto’, November 2019
  • Boost your law practice with business coaching, An initiative of ‘Keeping it Social: Practice development for lawyers Toronto’, August 2019
  • Logo Design and Development: From Start to Finish, and a Case Study, An initiative of ‘Keeping it Social: Practice development for lawyers Toronto’, February 2019
  • A roadmap to reach your goals for your law firm, An initiative of ‘Keeping it Social: Practice development for lawyers Toronto’, November 2018

Turning strangers into clients

Social media is one of the most valuable and versatile practice development tools ever to be available to architects. And yet, its performance has ranged from inconsistent to disappointing. Is it simply a roadmap that’s missing? This session explores a fresh perspective on leveraging social media - not for likes, comments and shares - but rather for laser focused, goal oriented action.Participants will be asked to rethink the way they perceive, approach and measure social media marketing. A conceptual framework will be explored with examples from a range of widely adopted social media sites…

Marketing and Management Coach for Professional Services Firms

  • Law Firm Marketing Coach
  • Marketing Coach for Architecture Firms
  • Marketing Coach for Consulting Firms

Book a Coaching Consultation

Our approach is focused on what really works to build and enhance Canadian, professional services firms. We invite you to book an initial consultation to discuss your practice goals.

1112 Eglinton Ave West
Toronto, Ontario
M6C 2E2

Telephone: 416-969-9600
Email: [email protected]

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