It was a lively discussion centered around 22 case studies! So, since we couldn’t get to all the questions during the session, I live tweeted them yesterday. Here’s a summary from our very first twitter chat. For those not yet familiar with twitter, please forgive the brevity but each line had to fit in 140 characters or […]
Twitter Tips for Professional Service Firms
100 Tips to Be a Smarter, Better Twitterer is a useful resource for any business considering Twitter as part of their marketing plan. Here is an excerpt focused on those tips most applicable to the unique requirements of professional service firms: Twitter about your blog, but go beyond it as well Let people know about […]
Bring Back the ‘Social’ in Social Media
Businesses are seeing the opportunity that social media marketing can deliver. But have they missed the point entirely? The reason that social media is different from other marketing vehicles including outdoor advertising, print, radio and direct mail is that it offers a ‘social’ element . Businesses who have mastered the ‘social’ in […]
