Bekhor

VIEWPOINT 
EDITION #10, OCTOBER 2009

This issue of Viewpoint launches Practice Development Digest - Updates From the Professional Press, the widest lens on professional practice development available today.
 
As a consulting firm focused on practice development, we regularly review the professional press and, in so doing, we often come across new ideas targeting one specific profession that are highly transferable to other Canadian professional practices. 
 
Practice Development Digest will become our regular feature to share leading-edge marketing, branding and strategic planning articles from established publications and journals across the professional practice spectrum. 
 
Your comments are always welcome.
 
                                                                  Sandra Bekhor 

MARKETING, BRANDING, STRATEGIC  PLANNING AND BUSINESS PLANNING  
RESOURCES FOR CANADIAN PROFESSIONAL PRACTICES
Here is a preview of the latest resources you can find at Bekhor Management's Toronto Marketing Blog:    
PRACTICE DEVELOPMENT DIGEST
 
 
The digest will enable professionals of all sectors to benefit from each others' marketing, branding and strategic planning resources.
 
Themes from the August / September 2009 professional journal and publication review include:
  • An Almost Post-Recession World
  • Guidance for Social Media's Slippery Slope
  • The 'Dark' Green Practice
  • Systems for Selling Professional Services
  • Marketing the Professions   
We invite feedback on this new feature of Toronto Marketing Blog.   We also welcome  suggestions as to other professional journals and publications that we might include in our future editions.

Welcome to our first edition.

ONLINE VIDEO
 
 
Online video offers professional service firms the opportunity to engage with desired growth markets in a manner previously monopolized by television.

Leveraged correctly, online video can maximize the benefits of seminars, workshops, interviews and consults that your firm already offers. Online video intensifies the online experience without the cost or commercial dimension of television.

But, as tempting as it may be, video for the sake of video won't work... 

Related articles:

SOCIAL MEDIA MARKETING 
 
Who is on LinkedIn?

If you are a professional considering the benefits of social media marketing, you might find the following statistics on LinkedIn user demographics interesting.....
 
Related articles:

Visit us at: www.bekhor.ca

Sandra Bekhor - Marketing Consultant Toronto

Visit Bekhor Management's Toronto Marketing Blog at:

www.torontomarketing.blogspot.com

Marketing, branding, strategic planning and business planning resources for Canadian professional practices. 

Sandra Bekhor, MBA, B.Sc. 

 

 
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MARKETING PORTFOLIO
BRANDING, BROCHURES, WEBSITES AND MORE...
 
We are pleased to announce the expansion of our online marketing portfolio, which showcases the exciting results of our recent collaborations with our professional clients.    

 

 
CONTINUING
EDUCATION
ONTARIO ASSOCIATION OF NATUROPATHIC DOCTORS
 
Sandra Bekhor will be presenting Marketing and Business Planning Tools for Health Care Practices at the OAND Business Excellence initiative on October 15, 2009.

 
 


Are you considering a practice development initiative?  Contact our Toronto office by email or by telephone at (416) 969-9600 for an initial consultation without fee or obligation.

BEKHOR MANAGEMENT IN THE MEDIA
 
Canadian Vet
July / August, 2009
 
Winning in the recession - a primer for Canadian professional practices                                                   
 
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Bekhor Management | 20 HOLLY STREET, SUITE 310 | TELEPHONE 416-969-9600 FACSIMILE 416-972-1065 | WWW.BEKHOR.CA | TORONTO | ONTARIO | M4S 3B1 | Canada

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